Kadcyla SPM/PM

Job description

·  Job facts

Primary Purpose of Job (Job Summary) 主要工作目标（岗位简介）

·  Drive fast sales uptake to ensure sales target achievement.
·  Gain TAE's advocacy on Avastin and Tarceva
·  Optimize sales & MKT positioning, segmentation, messaging and targeting

Principle Roles & Responsibilities / Accountabilities 主要职责 / 责任
(Major functions of the position) （职位的首要职能） Work closely with sales team and local marketing to make sure in-MKT YTD sales achievement ≥100%

Responsible for Tarceva and part of Avastin marketing campaign execution, and improve quality of academic meetings, symposia and congress

Routine field visit with sales team and external customers to better understand LC market and to get market insights, contributing to market strategy.

Qualification and Experience 能力与经验

Education/Qualifications 教育程度 / 所获资格证书

·  Bachelor degree or above in clinical medicine or pharmacy, consultancy experience would be a plus.

Leadership Competencies 领导者胜任力

·  Open-minded, optimistic and think in a win-win way
·  Happy to collaborate with other team members and cross-functional colleagues

Job Required Competencies 岗位所需胜任力

Minimum 3+ years previous product marketing experience in pharmaceutical MNC, oncology-related background is preferred.

·  Strong execution and project management capability
·  English verbal & written skills are essential

罗氏是一家提供均等机会的雇主。
Sales & Marketing、 Sales & Marketing > 营销学

·  Who we are

在罗氏，来自100个国家的98，000名员工不断推动着健康医疗行业的进步。我们一同工作，使罗氏成为了世界领先的以研发为基础的健康医疗集团。我们的成功源于创新、求知和多元化，也源于我们把相互间的差异作为一种优势。为了革新医疗健康领域，罗氏设定了远大的计划，坚持学习和发展，并不断寻找与之志同道合的伙伴。

罗氏提供平等的职业发展机会。