Market and Customer Insights Analyst

Job description

Market and Customer Insights Analyst

Your Role

 

The overall purpose of this position is to source data-driven market insights to help guide the Life Sciences business in the overall strategic and tactical planning, plus deep-dive reporting on demand for specific customer account analysis.

 

·  Complete annual market reports on identified market segments and sub-segments as directed
·  Complete specific account reports on identified key/target accounts in alignment with Sales team target account strategy and/or Account Based Marketing Plan development, including insights into current trends, gap analysis, funding status, primary workflows, key contacts, competitor landscape, etc
·  Provide Technical Support where appropriate with relation to identified platforms of expertise and ownership (e.g. Google Analytics).
·  Liaise closely with all departments in seeking or forwarding information vital to satisfy internal customer needs.
·  Complete campaign impact analysis for all identified campaigns considering (not exclusively) influence of customer behaviour, high/low performance areas, digital body language insights, direct and indirect revenue return, etc
·  Work in collaboration with other internal stakeholder and departments to achieve results.
·  Liaise with other departments to gain the greatest insights for projects.
·  Communicate to Management any information that you feel may be relevant to the Company’s objectives and strategies.

 

Who You Are:

·  Bachelor or Master Degree in a relevant discipline
·  Minimum of 2-3 years of successful market analysis and marketing communication experience preferably in Life Sciences/Biotechnology markets
·  Relevant working knowledge of Scientific markets in ANZ with marketing communication methodology, digital marketing tools and business analytics experience
·  Middle level user for business analytics tools like Google Analytic, Palantir, Tableau and etc.
·  Strong analytical capabilities and ability to interface at all levels within an Organization for both internal and external Customers
·  Ability to derive business insights and recommendations from raw data
·  Excellent interpersonal, communications and presentation skills

Job Requisition ID: 194495

Location: Sydney

Career Level: D - Professional (4-9 years)

Working time model: full-time

US Disclosure
The Company is an Equal Employment Opportunity employer. No employee or applicant for employment will be discriminated against on the basis of race, color, religion, age, sex, sexual orientation, national origin, ancestry, disability, military or veteran status, genetic information, gender identity, transgender status, marital status, or any other classification protected by applicable federal, state, or local law.  This policy of Equal Employment Opportunity applies to all policies and programs relating to recruitment and hiring, promotion, compensation, benefits, discipline, termination, and all other terms and conditions of employment. Any applicant or employee who believes they have been discriminated against by the Company or anyone acting on behalf of the Company must report any concerns to their Human Resources Business Partner, Legal, or Compliance immediately. The Company will not retaliate against any individual because they made a good faith report of discrimination.

North America Disclosure
The Company is committed to accessibility in its workplaces, including during the job application process. Applicants who may require accommodation during the application process should speak with our HR Services team at 855 444 5678 from 8:00am to 5:30pm ET Monday through Friday.

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