Employer Brand and Attraction Marketing Intern - CEE

Job description

Branding:
·  Day to day support of brand managers within the local region – events, social media, branding
·  Building relationships with key stakeholders, understanding their priorities and working to build attraction campaigns
·  Project support on large scale campaigns
·  Building report documentation on the attraction campaigns within the region, including applying and running tracked links where applicable
·  Day to day focal on Papirfly creative brand portal for the local region – including some approval / sign off and local enablement
·  Being the focal point for distributing physical branded-assets and presentation/workshop materials
·  Management of other digital marketing channels including job board coordination, company profiles etc
·  Day to day management of content updates and development to recruitment websites
·  University campus attraction support, e.g. online digital support
·  Management of the invoice process for the local region Events:
·  Responsibility for ensuring the smooth running of all Recruitment Attraction events during the academic year, including Careers Fairs, Presentations and Employability workshops at Schools, Colleges and Universities.
·  Being the focal point for the Campus Teams and School Leaver Ambassadors
·  Owning the end to end delivery of Insight Days in the local offices
·  Supporting internal clients with their outreach activities at Universities, Schools and Colleges in the local region Social media / creative design:
·  Social media campaigns – including managing and responding to all queries, developing creative content, postings, etc
·  Content curation of regional content for global careers blog
·  Content curation of social content e.g. Instagram support Internal initiatives:
·  Day to day co-ordination of the IBMbassador program in region – to assist with creating and sharing content, focusing on sourcing volunteers for events and activities (face to face and virtual)
·  Co-ordination of CRM activity including development landing pages, nurture marketing campaigns, talent pipeline activity etc
Why should you join us?
·  Good atmosphere, dynamic international environment, supportive team
·  Online and classroom trainings, mentoring opportunity
·  Learning and career growth opportunities: depending on your performance and goals you may work on end-to-end projects and you can also join global branding initiatives
·  Insight into marketing and recruitment on a regional level at a truly global company
·  Home office opportunity and flexibility regarding your schedule
·  You can participate at external and other company events as well as actively contribute to their organization.
Auto req ID

310120BR
Required Education

Associate's Degree/College Diploma
Role ( Job Role )

Student/Intern
State / Province

BUDAPEST
Primary job category

Other
Company

(0059) IBM Magyarorszagi Kft.
Contract type

Internship
Employment Type

Part-Time
Is this role a commissionable/sales incentive based position?

No
Travel Required

No Travel
IBM Business Group

CHQ/OTH
Preferred Education

Associate's Degree/College Diploma
City / Township / Village

BUDAPEST
Being You @ IBM

IBM is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. IBM is also committed to compliance with all fair employment practices regarding citizenship and immigration status.
Required Technical and Professional Expertise

What makes you an ideal candidate:
·  Experience and interest in branding/marketing, with employment branding focus preferred
·  Studies in Marketing, Mass Communications, Management, Design, User Experience, or related field/experience
·  Strong language skills in English are necessary
·  Understanding how to track and evaluate metrics associated with recruiting and marketing campaigns in order to determine ROI
·  Experience with creative graphic design tools (preferably Adobe Suite)
·  Familiarity with latest social media trends
·  Good communication skills
Country/Region

Hungary
Preferred Technical and Professional Experience

·  You have an active student status at a Hungarian university
·  You speak fluent English
·  You are available 30-40 hours a week
Secondary Job Category

Unassigned
Position Type

Intern
Early Professional Track

No Track
Location Statement

For additional information about location requirements, please discuss with the recruiter following submission of your application.
New Collar Role

Yes
Introduction

Would you like to be IBM's new Employer Brand and Attraction Marketing Intern to help develop effective brand-building strategies, and implement recruitment marketing campaigns?

This position is a unique combination of traditional employer branding responsibilities and innovative ideas to re-define how candidates experience the IBM brand. You will directly help support the talent acquisition team attract the best talent in the market, effectively inspiring candidates through various recruitment marketing channels.

It is fast-paced, dynamic and diverse role, allowing the successful candidate to gain a good overview of IBM's global business from an internal and external perspective. You will have the opportunity to share why one of the most iconic brands is also the right career destination for the top talent of the world.

The role is responsible for promoting all of IBM's Hiring opportunities to an external audience across Central Eastern Europe, reporting to the EMEA Employer Branding Lead. Together with the Employer Branding team for the region, you would be focusing on the following activities:
Your Life @ IBM

What matters to you when you're looking for your next career challenge?

Maybe you want to get involved in work that really changes the world? What about somewhere with incredible and diverse career and development opportunities – where you can truly discover your passion? Are you looking for a culture of openness, collaboration and trust – where everyone has a voice? What about all of these? If so, then IBM could be your next career challenge. Join us, not to do something better, but to attempt things you never thought possible.

Impact. Inclusion. Infinite Experiences. Do your best work ever.
About Business Unit

IBM Corporate Headquarters (CHQ) team represents a variety of functions such as marketing, finance, legal, operations, HR, and more, all working together to solve some of the world's most complex problems, help our clients achieve success and build collaborative work environments for IBMers.
About IBM

IBM's greatest invention is the IBMer. We believe that progress is made through progressive thinking, progressive leadership, progressive policy and progressive action. IBMers believe that the application of intelligence, reason and science can improve business, society and the human condition. Restlessly reinventing since 1911, we are the largest technology and consulting employer in the world, with more than 380,000 IBMers serving clients in 170 countries.