Digital Yield Associate
Internship Amsterdam (Montgomery County)
Job description
The Digital Yield Associate will be part of the Digital Yield Management team overseeing all aspects of inventory and pricing for IBM's Watson and Media properties, primarily focused on supporting the Sales team with inventory and pricing consultation and approval. The candidate must understand the business model of digital advertising, have excellent analytical skills, and possess expertise in manipulating, analyzing and reporting on data from various sources and tools. The candidate must demonstrate a combination of business and technical skills with strong communication and project management skills. The qualified candidate must have a strong understanding of business processes, adapt quickly in an ever-evolving environment, and is capable of thinking out of the box and providing creative solutions.
Roles & Responsibilities
• Sales Support
o Provide front-line sales support to sales team (Direct and Programmatic)
o Review, support, and recommend improvements to existing media plans and pricing that maximize yield and revenue
o Evaluate proposed digital campaigns and understand impact of booked business
• Inventory Analysis
o Use historical and pipeline information to forecast sales demand in highly requested areas and sponsorships
o Provide inventory avails across multiple platforms and targets
o Monitor avails and forecasting tools in order to ensure accuracy of products and functionality of system
• Reporting
o Manage and deliver certain inventory and pricing reports to business stakeholders
Auto req ID
294275BR
Required Education
Bachelor's Degree
Role ( Job Role )
Business Operations Specialist
State / Province
NEW YORK
Primary job category
Enterprise Operations
Company
(0147) International Business Machines Corporation
Contract type
Regular
Employment Type
Full-Time
Is this role a commissionable/sales incentive based position?
No
Travel Required
Up to 10% or 1 day a week
IBM Business Group
Cognitive Apps
Preferred Education
Associate's Degree/College Diploma
City / Township / Village
NEW YORK
Being You @ IBM
IBM is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. IBM is also committed to compliance with all fair employment practices regarding citizenship and immigration status.
Required Technical and Professional Expertise
• BA/BS degree required
• 1-3 years of digital media experience preferred in yield management, ad operations, and/or data analytics
• Thorough understanding of digital advertising business model, digital pricing and performance models
• Excellent attention to detail, analytical capacity/problem solving and communication skills
• Ability to interact effectively with cross functional teams
• Strong data manipulation and analysis skills
Country/Region
United States
Preferred Technical and Professional Experience
None
Secondary Job Category
Business Operations
Eligibility Requirements
None
Position Type
Professional
Early Professional Track
Not Applicable - Professional Hire
Location Statement
For additional information about location requirements, please discuss with the recruiter following submission of your application.
New Collar Role
No
Introduction
At IBM, work is more than a job - it's a calling: To build. To design. To code. To consult. To think along with clients and sell. To make markets. To invent. To collaborate. Not just to do something better, but to attempt things you've never thought possible. Are you ready to lead in this new era of technology and solve some of the world's most challenging problems? If so, lets talk.
Your Life @ IBM
What matters to you when you're looking for your next career challenge?
Maybe you want to get involved in work that really changes the world? What about somewhere with incredible and diverse career and development opportunities – where you can truly discover your passion? Are you looking for a culture of openness, collaboration and trust – where everyone has a voice? What about all of these? If so, then IBM could be your next career challenge. Join us, not to do something better, but to attempt things you never thought possible.
Impact. Inclusion. Infinite Experiences. Do your best work ever.
About Business Unit
At IBM Cognitive Applications, we build open applications that unlock the power of data for clients, partners, and developers. Running on top of IBM's unique Hybrid, Multi-cloud and AI infrastructures, these applications work across horizontal domains and bring our technology to life for end users. Cognitive Applications unit includes: Watson Customer Engagement, Watson IoT, Watson Media and Weather, Talent & Collaboration, Digital Growth & Commerce, and IBM Developer teams.
About IBM
IBM's greatest invention is the IBMer. We believe that progress is made through progressive thinking, progressive leadership, progressive policy and progressive action. IBMers believe that the application of intelligence, reason and science can improve business, society and the human condition. Restlessly reinventing since 1911, we are the largest technology and consulting employer in the world, with more than 380,000 IBMers serving clients in 170 countries.