Data Management Platform Technical Expert
ITALY IT development
Job description
WE GIVE DIGITAL DAILY A NEW MEANING.
Find your place in the world's leading digital transformation group and discover how we combine highest individual expression with effective and innovative project methodology.
As an Interactive, Applied Intelligence and Industry X.0 team member, you will guide the digital revolution and redefine millions of users' customer experience.
DATA MANAGEMENT PLATFORM TECHNICAL EXPERT
Milan
What you will do
You will be a company's ideal digital transformation partner. Your aim will be to drive our clients' change, help them to choose and implement the best suitable Data Management Platform technology solution to attain their business goals.
Your talent and your technical knowledge will make many companies' life easier.
In your role you will:
· create the best integration programme for DMP to Analytics, CRM and other legacy systems
· plan and create data-driven media strategies which guarantee support during monitoring and optimisation phases based on campaign goals (branding/performance)
· manage DMP platforms for media campaign analysis purposes and planning of data activation strategies
· provide support for DSPs evaluation and connection to DMP and audience segment activation through Digital Media Channels
Desired profile
Qualifications :
Who you are
You have a degree in technical-scientific disciplines, leadership abilities and can strategically think across technologies using multichannel activities. Orientation to teamwork and engaging communication skills are important for this role. In addition, you must have five years' experience in one or more of the following areas:
· Digital Marketing with technical knowledge of Data Management Platform and DSP
· Involvement with complex DMP integration projects (with major DMP vendors: Adobe/Oracle/Salesforce)
· Advanced analytical support (web analytics, personalisation and attribution) for data-based decision-making, optimising and maximising results
· Biddables, Display advertising or Paid Social marketing, with hands-on campaign management and optimisation experience. Working within a consulting firm is considered a plus.
Why Accenture
Discover how you can bring your ideas and creativity to life in a young, friendly, dynamic and supportive environment . Grow with us and build a fast-moving career supported by excellent leaders . Thanks to their expertise and a structured and personalised training , you will learn a unique, widely-recognised working method that will transform you into a first-class professional.
Inclusion & Diversity
We offer an environment where all differences are respected , and employees are valued solely for their talent. Under articles 1 and 18 of law 68/99, we evaluate the candidates belonging to Protected Categories. Accenture guarantees equal opportunities.
JOIN ACCENTURE DIGITAL. WE CAN CREATE TAILOR-MADE BUSINESS DIGITAL SOLUTIONS TOGETHER.
For further information, visit our website: professioni.accenture.it
For information on our Privacy Protection Safeguards art13 L.679/2016 (GDPR) go to https://www.accenture.com/it-it/careers/privacy-policy Accenture is an equal opportunities employer.